ContiAdapt combines micro-compressors integrated into the wheel to change the tire pressure with a rim that can be adjusted in width. This changes the tire contact area, which is crucial for safety and comfort in different road conditions. Four pre-configured combinations allow perfect adjustment on wet, uneven, slippery and normal surfaces.
For this project, the challenge was in rebranding an established product to attract new audiences, while ensuring that current users feel connected. The results were outstanding.
For this project, the challenge was in rebranding an established product to attract new audiences, while ensuring that current users feel connected. The results were outstanding.
For this project, the challenge was in rebranding an established product to attract new audiences, while ensuring that current users feel connected. The results were outstanding.